Growlers have been around for well… centuries. Great idea, but it seems like some new technology could be useful. The craft beer trend is really taking off, starting in St. Louis and pouring out across the United States. And entrepreneur Steve Young is at the tap…ahem…the helm, revolutionizing an industry that has been pouring beer the same way for generations. We think he’s pretty great since he won last year’s St. Louis Startup Challenge.
Synek Draft Systems recently launched a Kickstarter campaign and blew through its crowdfunding goal by more than $100,000. Craft beer enthusiasts nationwide are stepping up to the tap…ahem…the plate, and investing in this beer-lover’s dream come true. Dubbed ‘the Keurig of beer,’ Synek’s patent-pending cartridge is filled by a brewer and pressurized, maintaining freshness for much longer than a typical growler. Microbreweries universally love his product and have helped motivate their fans and fellow beer enthusiasts to invest in this company.
So how did he do it? Young says he talked to brewers, hearing the same struggles from each. And then he took action. Once he had a concept, Young applied for St. Louis Startup Challenge…and won! He took home $30,000 in no-strings-attached cash prizes and moved his startup to STLVentureWorks, a small business incubator.
Not only did he receive complimentary office space in STLVentureWorks for a year, the free PR helped Synek get the publicity it need to take the Kickstarter campaign viral. Today, Young is fine tuning the prototype of the Synek System. Stay tuned for launch dates!
So, what’s your big idea? Are you ready to take the challenge? The St. Louis Startup Challenge? You have until 5pm, Tuesday, July 15, 2014 day to make it happen.